Social Listening
Perform in-depth research on any topic to get a comprehensive understanding of the content and audience surrounding it. Find consumer preferences and pain points, and tap into the latest trends in your niche.
Move beyond performance metrics
NLP-based analysis
Utilize the latest tech to listen to audiences and analyze their sentiments across any or all brand videos.
Related Hashtags
Couple your social listening research with related topics and bundle hashtags into themes for granular insights.
Audience Insights
Explore audience demographics captured from volumes of TikToks that help you access and learn about your targets.
Sentiment Analysis
See positive & negative highlights
Discover what and how people feel about a topic or your brand from TikTok videos for advanced qualitative research.
Share of Voice
Compare against competitors
Get an overview of a brand's UGC share of voice against its competitors, and find out what makes a brand stand out.
User Generated Content
Browse all videos created by people
Social listening helps you keep an eye on the UGC or earned content received by the brand and helps to access its impact and influence.
Creator Analysis
Find out who posts about your brand
Find out who talks about your brand and their demographic insights to explore ambassadors, relevant creators, and influencers.
Comment Monitoring
See what is said in the comments
Track comments on essential topics and brands to discover conversational themes, consumer opinions and fuel feedback loops.
Understand TikTok like never before
Exolyt helps you by delivering insights on UGC videos. Schedule a demo to discover the platform's capabilities, or get started with a free trial for an immersive firsthand experience.
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Why is TikTok social listening important for your brand?
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