Share of Voice
Capture your brand's share of voice on TikTok to get an essence of its presence, visibility, impact, and influence across various audience groups.
Social Listening
Share of voice is an indispensable part of social listening; get started with it by capturing brand share of voice on TikTok.
Video Performance
Analyze the performance of your earned content or UGC that determines your share of voice to organic and promoted videos.
Brand Comparison
Compare your brand's share of voice against one or many competitors for competitive insights.
Strengthen your voice on social
Measure your brand's presence and visibility by comparing its share of voice against competitors. Track changes over time and assess the effectiveness of your marketing initiatives.
UGC Growth
Tracking share of voice helps you keep an eye on the UGC or earned content received by the brand.
UGC Sentiments
Monitor how people talk about your brand or products by analyzing the sentiments across all earned videos.
Branded Hashtags
Select branded hashtags to be included in your 'share of voice' video search, and compare the percentage of account vs hashtags mentions.
Content Types
Discover content types like earned (UGC), organic, and promoted videos to access share of voice reach and visibility
Granular Metrics
Analyze brand growth by accessing share of voice views and breakdown all content performance as per relevant metrics.
Understand TikTok like never before
Exolyt helps you by delivering insights on UGC videos. Schedule a demo to discover the platform's capabilities, or get started with a free trial for an immersive firsthand experience.
Insights & Tips12 Mar 2023
What is the difference between social monitoring vs social listening?
Discover key differences between social monitoring and social listening to level up your brand's online reputation and social media management strategy
Insights & Tips8 Aug 2023
Why is TikTok social listening important for your brand?
TikTok has a treasure trove of valuable consumer insights. Here's why you should move past prejudices and start investing in TikTok social listening today!
Insights & Tips19 Apr 2023
TikTok as an Influencer Marketing Channel in 2024: Stats to Consider
Get a comprehensive overview of the influencer marketing landscape in 2024, along with insights into the TikTok platform to know how it can enhance the effectiveness of your influencer campaigns